Maybe I’m just an old Speccy fanboy, but when it was announced yesterday that you’ll be able to get Commodore 64 games on the Wii’s Virtual console, my first thought was a decidedly sarcastic whoopdy doo. Now, don’t get me wrong the C64 certainly had its fair share of good games, not as many as the Spectrum of course, but it had a few. It also had the ability, and I can barely believe it’s true, but yes, it had multi coloured sprites, with fairly decent collision detection. Woo indeed. Oh and it had Sensi Soccer, which every Spectrum owner secretly coveted. We still had Dizzy though, so take that C64 fans mwhahahha!
Now there are two reasons I take umbrage at the fact you can get C64 games on Virtual Console. Firstly, there’s the fact that they cost 500 Wii Points. Which if you buy your points over the counter from Game means they cost £3.75 each. Now considering that most C64 games cost £1.99 or less when they were brand new nearly 20 years ago, charging something that’s approaching double that figure is somewhat scandalous.
The second reason I’m put off spending any of my hard earned/bought points is Commodore Gaming. Now, if you didn’t know, Commodore Gaming bought the rights to the C64 brand a few years ago and then launched a company specialising in bleeding edge PCs featuring C64 branding. And since Alienware sold their soul to the devil (aka Dell), they’ve become the new ‘cool’ brand in PC gaming (and yes I’d love to have one too). I suspect that the reason they now sell their games on the Wii’s virtual console, is to increase brand awareness. The problem they have is that the C64 brand is fine with us old school gamers that remember playing on gaming machines with rubber keys or when Grandstand was a name to contend with in the console war. However with those young scallywags who were born after Thatcher left power, the C64 doesn’t mean a thing. So by selling some of the olde C64 classics on Wii’s virtual console, its building brand awareness.
It’s all annoyingly clever, if a little transparent. I mean, they’re making money advertising. There’s very few people that manage to successfully pull that one off…which reminds me of Playboy (sorry!). In my opinion the Playboy brand is one of the most cleverly advertised brands in the world. Playboy, at its heart is a stroke mag, but somehow Mr Hefner has managed to make it a cool brand with girls, and make them adorn themselves, their homes and their cars with the Playboy brand. Genius.
Anyway with that strange digression I’ll go back at drooling at Commodore Gaming PCs and then work out how many times I’ll need to strut my stuff to the sailors down at the dockyards before I could afford one.